23 blog posts I didn’t write in 2024
2024 was a chaotic year for me. I went freelance, then started contracting 4 days a week in the Global Digital Shelf team at Opella, my partner moved in with me and then promptly got laid off (for the better!), I kept working on my small social enterprise Hens with Heart, and I probably travelled a bit too much.
So it’s unsurprising that I didn’t have time to write about any of the things that came to mind about e-commerce. In lieu of the posts themselves, here’s the list I kept adding to, which was inspired by conversations I had and work I did over the last year. Perhaps it’ll give you some insight into what I’m thinking anyway:
Going headless? Check your ego first
Ethical marketing training resources
You should invest in thinking about requirements
Look outside your industry for inspiration
Why you should value people who started at the bottom
What working in small brands teaches you
Don’t wait until your website launches to decide how you’ll run it.
How I use agile & Notion to run my small business
Where to start with personalisation on e-commerce
What I learnt from SAFe training
Are you shutting out your business in headless decision making?
Why I hate creative colour naming
Why I advocate for caution when choosing headless
Thoughts on strategic content production & managed services
Your website will never work exactly like you want it to
The future of fashion rental platforms
A lesson in the details from Canica
A 2024 update
What the fUck is product management anyway?
What I’ve learnt about digital shelf in 2024
I’ve spent 6 months investigating AI for ecom and this is what I’ve learnt.
It’s a boring time in ecom - do we just wait it out in our jobs?
If you’re making decisions based on what competitors are doing, you’re doing e-commerce wrong.
Chances are I was drinking a cocktail instead.
One lesson I learnt at work last year that I’m taking into my personal life for 2025 is that you can’t - and shouldn’t - operate at 100%. Otherwise there’s no room to adapt or react. With that in mind, maybe I’ll actually have some time write something in 2025.
